November 12, 2009
Growing the School through Word of Mouth & Professional Written Materials
80% of all new students come through WOM referrals. The goal is to keep promoters promoting, turn those passive into promoting and minimize detractors. New strategies and ideas will be presented.
Is your promotional packet professional looking? Does its contents contain the items necessary in promoting a “sale;” brochure(s), grade level overviews and a striking view piece?
Accompanying Free Materials
- Ambassador Program (guidelines for your school parents visiting THEIR churches as they promote the school)
- Warm letter to parents from school head
